Citizen is advertising their products using iPads embedded in the columns near the East exit at Shinjuku station.
Until now, tablets were around the corner but for some reason, the iPad now seems to be the only and first tablet in the world.
I was thinking if this is only good marketing from Apple, but maybe it’s not only that.
What makes this tablet “special” is the fact that it brakes many of the topics surrounding gadgets and computer devices: “They always fail”.
Unfortunately we are so used to the fact that electronic devices, and specially computerized ones will always fail. Maybe that’s due to the fact that Microsoft invaded the world with its “failing = business” policy. Actually the iPad represents a device that groups in one product, good design, reliability, stability, easy of use, nice interface and good performance. It’s not only marketing, this device is really a good product and I hope that other makers think seriously about this. I want some competitors, based on quality not only on marketing.